E-commerce businesses need to pay attention to the quality of their shipping services. Savvy retailers in the online retail market know this goes beyond just sending a box to a customer. Shipping gives you the opportunity to impress your customers with tidy, well-packaged items that arrive to their address earlier than they expect or right on time. However, guaranteeing this service every time can be complicated and costly as you try to avoid shipping mistakes. Here are some helpful tips for e-commerce businesses and a breakdown of how our third-party logistics company can help you avoid common shipping mistakes.
Packaging is very important as it protects your products during shipping. It also builds your brand’s image and identity, and depending on the size and weight, it determined how much carriers will charge to ship the product. Packaging and size are important aspects to consider with any item you plan to ship. If you try to save money and ship your product in a box that is too small or doesn’t have enough stuffing and bubble wrap, you could risk damaging the product. A good rule of thumb for packaging size is to choose a box that has two inches of cushioning room.
You can save yourself from wasting money by taking the time to research your shipping costs. Some shipping carriers have a network that allows them to offer faster delivery, weekend delivery, discounts on fuel charges, and more. You may need to pay for these extra services, which is why it’s important to understand them in advance. Only choose a package or carrier that brings features that are valuable to you and your customers. Don’t waste money on services you don’t need.
The prices and policies for shipping change every year, and although they tend to change at the beginning of the year, they can still happen mid-year. Always be prepared for changes from your shipping carriers. For instance, USPS recently decreased their prices for electronic postage, while UPS and FedEx are now charging by DIM weight.
One of the most common shipping mistakes is sending orders to the wrong customers. It’s important that shippers take the time to ensure that the right destination address stated on the bill/invoice is reflected on the packaging, so the package ends up where it needs to. Even the wrong ZIP code can result in a lengthy process of tracking down the shipment and sending it to the correct customer.
You should always pay attention to what your customers are saying about your products and service. Their feedback can help you improve your services and indicated where you need to make adjustments. For example, if your customers are dissatisfied with delivery times, you can consider providing a better shipping option. If your customers are always praising you for quick delivery times, it’s a good sign that the services you’re offering are meeting and exceeding their expectations.
Managing product inventory is crucial for an optimized warehouse, but what about your shipping supplies? These supplies are necessary for sending customer orders out, so if you don’t pay attention to the number of boxes, packing supplies, tape, and labels you have, you run the risk of delaying customer orders as you wait for more shipping supplies. When you track your shipping supplies, you can create re-order points to keep more supplies coming in as you need them.
Studies have shown that 10% of packages arrive late, but shippers only refund a portion of these arrivals. By doing regular audits of your shipments, you can be reimbursed for any carrier shipper errors including late deliveries, incorrect charges for Saturday delivery, duplicate charges, and issues with incorrect address deliveries. Checking each shipment on your own can get extremely time consuming, which is why it is beneficial to partner with a third-party logistics provider and have this process automated.
If your business is growing or if you have a lot of product inventory and customer orders, you won’t have time to create shipping labels by hand. Automating this process can save you valuable time. With e-commerce shipping software, most of the manual tasks involved can be automated (ex. retyping addresses). You can also create customized invoices and packing slips to make your packaging and products look more professional. Automation lets you save hours each day and makes shipping processes run smoother and more accurately for you and your customers.
Choosing the right shipping carrier is a big decision, which is why you can benefit from the advice and connections of a third-party logistics provider. They will have the services you need to exceed your customer expectations, get better tracking of your inventory and supplies, prepare and forecast changes, and more. They can help you thrive in challenging situations and predict errors so you can make changes to avoid them. When it comes to shipping, there is little room for error if you want your business to grow and profit, so get in touch with a 3PL provider soon and seek services that can help you.
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